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"The
card system is excellent. I feel like I own each thought as I hold the card,
which is unlike looking at a remotely projected image appearing on a wall.
The cards communicate clear and organized information in an easy to use
manner."
-- Kent
Barley, President, TTW
Incorporated
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List price: $65
To purchase,
contact Ideation at:
Phone: 888-399-0887
or
248-737-8854
FAX: 248-737-8929
E-mail: sales@ideationtriz.com
How to Use the Innovation
Planner
Benefits and Applications
Description
The Innovation Planner™ is a 170-card set of innovation strategies and
solutions used for rapid, effective, and efficient problem solving and idea
generation. Based on the I-TRIZ methodology, the Innovation  Planner™
increases the creative power of innovators within minutes of opening the
box, expanding the menu of possibilities at the top of each innovator’s
mind. Users learn to make better decisions faster by combining already
proven ideas into unique solutions that get the job done.
The Innovation Planner™ will enhance the
quality and quantity of your ideas in any situation that requires
creativity. This translates into competitive advantage, pure and simple. You
could spend thousands of dollars to attend seminars and courses in order to
learn the information presented by the Innovation Planner™. Or, you could
enhance your power to innovate right now for a fraction of the cost.
There are 7 types of cards in the Innovation
Planner deck:
 Operators -- Solutions for
systems that provide the ways to solve problems. 85 cards- Resources -- Properties and
attributes of systems that provide the means to solve problems. 37 cards
- Center of Gravity -- Location
within the system where a solution is or could be applied. 16 cards
- Concept -- Idea behind how the
problem will be solved. 7 cards
- Decision Cycle -- Strategic
parameters of how the problem will be solved. 7 cards
- Organizational Resources -- The
capacity of the supporting organization to provide the ways and means to
solve problems (these are solution constraints). 9 cards
- Resolve Contradictions -- Methods
for which a system can exhibit two or more conflicting properties or
attributes. 5 cards
How
to Use the Cards
 Each Innovative
Planner™ card contains a strategy, a basis for why that strategy works, and
a question
that
helps you consider that strategy within your solution. The questions also
serve to link each card to any other card in the deck, meaning that if a way to
use a desired strategy is not obvious to you, than you will likely find that
answer within one of the other cards from the deck. So in the same way
writers can combine the existing letters of the alphabet to create
unique words and combinations of words, you can combine the existing
principles of invention into limitless unique solutions.
For
example, one of the universal principles of invention is to remove
unnecessary parts. Why is this useful? Anything unnecessary within a
system detracts from its performance. This is why most racing cars do not
have passenger seats and stereos. This is why reconnaissance planes do not
carry munitions. This is why cave fish that live in the dark do not have
eyes.
Now, if the
reconnaissance plane is flying in hostile territory, you might ask how it
can survive without munitions. Further cards will discuss such ideas as
hiding the vulnerable (use stealth technology) or rush through
(fly very fast) or separate elements (fly higher than hostiles can
reach). Combinations of ideas lead to the total solution.
Benefits you can
expect from the Innovation Planner
The presentations below illustrate three
Innovation Planner applications:
Planning -- How to use
the Innovation Planner to expand possibilities in your business planning
process. This presentation also serves to provide a general overview of the
product.
Problem Solving --
How to use the Innovation Planner for rapid, effective, and efficient
problem solving.
Product Development
-- How to use the Innovation Planner to improve upon existing products and
expand into new areas of opportunity.
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